Attendees:
Agenda:
- Review action items from 2019-05-24 Marketing Meeting
- Discuss web audit
- "Plan for a 2019 marketing plan"
- Need list of events that TF is expecting to participate in
- NCDC event
- speakers
- banner
- memorabilia
- 2019 ONS EU
- 2019 KubeCon/CNCFcon NA
- 5.1 Release Webinar?
- Is this something we want to try?
- We could get some helpful data on attendance/attendees.
- It looks like Kubernetes does this:
Minutes:
- Review action items
- Web audit
- LC will do an audit of the website
- She's not on this call, so she'll have to report back next week
- 2019 marketing plan
- ML: What was the plan last year?
- Will dig up the LFN budget/plan for TF
- Events we plan to participate in?
- VMB: What do we mean by "participation?"
- TF talk
- TF booth participation
- Collocated TF/LFN event
- VMB: TF talks are just basic outreach, general part of what we do, no budget needed, should encourage for any/all events
- RLB: LFN seems to focus only on LFN events, not really interested in projects to go outside of that?
- Need outreach to other communities (k8s, etc)
- Need outreach to get more devs
- VMB: Physical marketing == budget & mostly LFN focuses; digital marketing == no budget needed, can reach multiple communities
- ML: Found LFN TF priorities slides
- Focus on cloud-native, Carbide launches
- $50K budget, in several buckets
- Not the final approved budget, that's in a different deck (per CCain)
- CCain: That's a confidential deck
- CCain: We have budget for TF-specific Developer Forum (as TF opted not to participate in LFN DDF). We should make the decision on this shortly.
- NCDC
- Only have 1 speaker so far (oh no!)
- Juniper doesn't have folks available & no time to get visas
- ET has reached out to some folks in China (99cloud), but getting no traction yet
- Maybe Sukhdev?
- Edward will work w/James & Lisa to get TF schwag/banners
Action items:
- Maddison LongGet YouTube credentials from James & share w/ Casey Cain
- Casey Cain Figure out what's up with that newsletter action item
- Lisa Caywood Add web audit to next week's agenda
- Maddison Long Add review of budget/plan for 2019 to next week's agenda (following Casey's email of this)
- Casey Cain Sending LFN/TF budget to MWG mailing list
- Maddison Long Move ONS, KubeCon NA and 5.1 TF Release Webinar to agenda of next week's MWG meeting
- Randy Bias Ping Sukhdev to speak in Beijing on June 20
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2 Comments
Maddison Long
In advance of our discussion next week on marketing plan for Q3, Q4 of 2019, I've added the Tungsten Fabric Priorities and Objectives slide to our wiki: 2019 Marketing WG Goal Brainstorming
Maddison Long
Casey Cain
Budget numbers for TF Marketing are as follows:
Website: $7,500
DDF/Plugfests $30,000
Other Community Events / Developer Outreach - $10,000